Designed by RSP, the Wyndham Grand Jiaxing Hotel is the newest iconic landmark in southern Jiaxing City, drawing design inspirations from cloud technology and ‘Jiangnan Garden (江南园林)’ aesthetics. This project has received the “2024 Hisome Cultural Tourism Award (Zhejiang) for Most Aesthetic Cultural Tourism Project.”
The Hisome Cultural Tourism Award evaluates projects based on various criteria, including design aesthetics, cultural impact, visitor experience, and commercial viability. Hisome is dedicated to recognising initiatives that blend aesthetic values to drive innovation and integration within the cultural tourism industry, enhancing both quality of life and local tourism.
As Jiaxing’s first Wyndham Grand Hotel, this project is strategically situated in the prime location of the Jiaxing Economic and Technological Development Zone’s Intelligent Industry Innovation Park, marking an important milestone in the park’s first and second phases of development.
In terms of design, RSP introduced the concept of a “horizontal skyscraper” to adhere to the 45-metre height restriction. The design employs curved surface segmentation and modular elements, creating a rhythmic, pixelated effect that evokes a vision of digital technology cloud, positioning the park as a symbol of innovation. This also provides Jiaxing with a striking new urban gateway.
The “2024 Hisome Cultural Tourism Award (Zhejiang) for Most Aesthetic Cultural Tourism Project” recognises this development across four key dimensions: ecological sustainability, commercial potential, aesthetic innovation, and overall impact. This award highlights RSP’s two decades of design legacy in China, advancing cross-disciplinary innovation in cultural tourism and commercial real estate.
Project Information
- Project Name: Wyndham Grand Jiaxing Hotel, Intelligent Industry Innovation Park, Jiaxing Economic and Technological Development Zone
- Location: Jiaxing City, Zhejiang Province
- Status: Expected completion in 2024
- Project Type: Hotel
- Design Team: Shi Lu, Gao Yuxiang, Chen Sze Liat, Song Yan, Li Yintong, Du Ruofeng, Zhu Weiwei, Qu Zicheng, Wu Yilun
- Collaborating Unit: Hongzheng Engineering Design Group Co., Ltd.
- Landscape Consultant: Shanghai Dongjian Architectural Design Studio
- Interior Consultant: Suzhou Jin Tanglang Architectural Decoration Co., Ltd.
- Intelligent Consultant: Shanghai New Alliance Weishun Technology Development Co., Ltd.
For interview opportunities or media requests, please contact:
Alvin Lim (Mr.)
Director, Marketing & Communications
communications@rsp.design
